Our mission is to slow down fashion and end over-consumption by creating garments free of compromise, allowing more people to live with fewer but better items. This is an opportunity to join an ambitious, dynamic and deeply caring team in the middle of our journey to fundamentally change the way we manufacture, market and consume garments today. Coming into one of the fastest growing apparel startups in Sweden, you'll be part of a core team that enjoys tremendous responsibility and impact on our journey - and the industry as a whole.

As Copywriter & Content Coordinator you’re joining our Brand Marketing team at our all-new head office on Södermalm, Stockholm. You are our main storyteller and a key person in the achievement of our mission. You’re responsible for bringing our products, company and our mission to life with engaging, creative copywriting and editorial content. Your mission is to find the stories of our mission, in every corner of our company and in every product, and tell them, by creating valuable content that engages and inspires our customers. Your tasks are varied and stretch from research to editorial content creation, and from SEO optimised product texts to snappy ads and engaging newsletters.

You’re working directly with our Art Director and collaborating with our Brand Marketing team that oversees our newsletter, social media, influencers and PR. You’re also collaborating on a daily basis with our Growth & Digital team focusing on our digital channels.

Responsibilities

• Refining the ASKET tone of voice and ensuring its consistency across all channels
• Writing creative copy for asket.com, including but not limited to product, factory or landing page texts with an eye for SEO
• Writing creative copy for ads and campaigns across all channels, digital and physical
• Going from research to idea to implementation of written content on your own
• Researching and writing value-adding blog posts and editorials relating to our products, company and mission to support organic traffic acquisition and customer engagement
• Researching and creating engaging and value-adding newsletters
• Coordinating our editorial and written content across all our channels together with the Brand Marketing team
• Collaborating closely with our Brand Marketing and Growth & Digital teams in coordinating and rolling out campaigns and launches across our channels

The ideal candidate

• Holds a degree in journalism, marketing, creative writing or similar
• Minimum 2-3 years of experience working within copywriting, journalism or content creation as freelance, at an agency or in-house agency
• Passionate about written communication and an eye for visual communication and UX
• Experienced in writing about clothing, mens- and/or womenswear, design, architecture or art
• Fluent in English, written and orally
• Organised, structured with track record of coordinating content across multiple channels
• Self-starter; with a track record of taking own initiative
• Flexible, able to work within tight deadlines, adjust to changes in priorities and balance short-term needs with long-term priorities
• Experience in graphical design and digital content creation is a plus
• Experience working in online Content Management Systems such as Storyblok, Contentful, Wordpress etc is a plus

Recruitment Timeline

Application Deadline: January 15th
Screening & interviews: Dec-February
Start date: February-May